Indian jewellery retail is undergoing a quiet but powerful shift. Consumers are not buying for rituals or gold value anymore — they are buying for identity, wearability, and emotional connection. Retailers must adapt or risk falling behind.

Festive demand during Diwali and Dhanteras propels Senco Gold & Diamonds to its highest monthly sales ever, overcoming record gold prices with strong design-led collections, positive sentiment, and strategic offers.

Investment-led buying dominates festive season demand, with over 40 tons of gold sold in two days

India’s festive gold demand is likely to dip this year as soaring bullion prices threaten to dampen jewellery purchases, industry experts warn.

The government has officially approved hallmarking for 9-karat gold jewellery, expanding the existing range of certified gold purities in an effort to make the yellow metal more accessible to cost-sensitive buyers.

The skyrocketing price of gold is a matter of concern to the entire gold industry, but even more so for India, which is one of the largest consumers of gold worldwide. Driven by multiple factors, chiefly global economic uncertainties, inflation concerns, and a strong investment demand, these price movements have significant implications for retailers, consumers, and investors in India. In a conversation with Suneeta Kaul, Sachin Jain, Regional CEO, India, World Gold Council, dwells on the impact of high prices, the move towards organized retail in the country, the rising trend of digital gold investment, and more

As gold prices continue to surge, silver has emerged as the star of this year’s festive season in India. With silver crossing the Rs 1 lakh per kg mark, consumers have turned to the white metal, driving sales to an all-time high during the Dhanteras Diwali period

As Dhanteras and Diwali draw near, Indian consumers are actively purchasing gold despite record-high prices, driven by hopes for strong returns amid a cooling stock market. This surge in demand may further elevate global gold prices and impact India's trade balance, indicating a robust festive buying sentiment

Indians do not really need an excuse to buy gold, but Akshaya Tritiya offers a pretty good one! Year after year, people turn out in big numbers to buy the yellow metal on this day, considered to be auspicious for buying gold, and this year was no exception. Nothing held customers back – neither the increasing summer heat, nor the rising gold prices. And in addition to the fervour for gold, buyers showed a keen interest in diamond jewellery, discovers Suneeta Kaul

Dubai Duty Free, the world's busiest airport retailer at Dubai International, set a new revenue record in 2023, totalling 7.885 billion UAE dirhams ($2.16 billion). The surge is credited to robust gold demand, making it the third-largest category. Gold sales constituted 10% of total revenue, a notable increase from its 2019 ranking

Gold prices are soaring, and instead of causing demand to slow down, the opposite is happening, as it does often, when it comes to gold sales in India, discovers R Sugandha

The latest industry review from Platinum Jewellery Business Review (PJBR) Q1 2023 indicates improved sentiment and positive consumption momentum among affluent jewellery buyers in platinum’s key markets and a continued recovery from the effects of the COVID-19 pandemic.

Indian Jewellers Report 25% of Gold Sales from Jewellery Exchange; Record Sales of Used Jewellery Expected, says World Gold Council.

Malabar Gold & Diamonds has welcomed Union Ministry of Consumer Affairs's decision not to allow sale of gold ornaments without the six-digit alphanumeric HUID (hallmark unique identification) number from April 1, 2023.